Monday, April 27, 2009

Coke Zero - Refinement

Lots of changes.
Ranging from 3D animation to Graphic Illustration.

Thursday, April 23, 2009

Coke Zero - Execution (Part 3)

Minor touches to the 3D animation.
Rendering out the animation sequence.
Compositing in After Effects.

Wednesday, April 22, 2009

Coke Zero - Execution (Part 2)

Continue working on squash and stretch animation.
Explore possible camera angles.

Tuesday, April 21, 2009

Coke Zero - Execution

Determining the Position of where the "O" would travel.
Looking into Principles of Animation - Squash and Stretch [Bouncing Ball]

Monday, April 20, 2009

Wednesday, April 15, 2009

Coke Zero - Refine Concept

Ideas we had on Coke Zero:
1. Real World (Impossible) V.S. Coke World (Possible)
2. Coke TOGETHER with us
3. Recipe of Coke Zero

Chosen:
Developing on Coke recipe idea.

Tuesday, April 14, 2009

Coke Zero - Ideas BrainStorm

Came up with several ideas on Coke Zero. Did the Storyboards to visualize the sequence. Research on design style suitable.

Monday, April 13, 2009

Coke Zero Research

Did research on
- Coke background
- Coke and Coke Zero ads which are already avaliable
- Difference between Coke and Coke Zero
- Coke Zero Branding Strategy and Target Demographics

Compilation of Research and Ideas Brainstorm.

Wednesday, April 8, 2009

Submission of Logos to SBM

Refinement of the Logos.
Compile them and with the description and send them over to SBM.

Tuesday, April 7, 2009

Digitizing of the Logos

Spend some time chosing logos that are possible and digitizing them in Illustrator. Did colour test to try out the colours. Also did a logo in 3DStudio Max.

Monday, April 6, 2009

NYP Logo More Design

Did more sketches during the weekend.

Logo must connect the different schools in NYP, and show the voice of students.

Friday, April 3, 2009

NYP Logo Re-Design

Apparently the approach we took to design our logo was somehow in the wrong steps.
So we need to go back to the starting line and re-design the logo again.

Keeping in mind - Let the CONCEPT drive the DESIGN

Thursday, April 2, 2009

NYP Logo Design

Basically research on NYP TV Branding - Fun, Fresh, Funky, etc.
Research on the different logo available now.
Did sketches on the Logo Design.

Wednesday, April 1, 2009

Installation Showcase

Finally, after 1 month of hardwork, our installation have taken shape. Althought not really stunningly done, have some aspect of what we wanted. Showcase them to some lecturers, MGBD 09, friends from IM, etc. Got some useful feedback. Shall see what we can do to improve it further.